Doctor Gerd LENGA has been selected as Chairman of the German Association for Economic Cooperation with Countries of Eastern and Central Europe (OMV) from the 1st of January 2012. In his opinion, the Association should, first and foremost, represent the interests of medium and small business ventures. In this interview, Gerd LENGA tells of the kind of realities a foreign national, considering business in Russia, may encounter.
The Rozhdestvo settlement is a typical Russian village in the Vladimir Region not far from the town of Petushki. In all, it is just over 100 kilometres (60 miles) from Moscow. In 2005, descended from a family of farmers, Lorin Grams came here to manage the dairy and livestock complex named after the settlement, along with his wife Katie and their children. But the dairy farm “Rozhdestvo”, consisting of three farms, machine and tractor station, 4,500 hectares (11,100 acres) of land and many thousands of head of livestock – was established by an Englishman John Kopiski.
He is the successful co-owner of Moscow's extremely popular French pancake café “Crêperie de Paris”, the first of which opened its doors to customers in the summer of 2002. Today Monsieur Patrice Tereygeol agreed to tell BIGRUSSIA's readers how he ended up in Russia, and how he succeeded in starting his own business here.
Having turned up in St. Petersburg during the nineties, the German Stephanie Tsomakaeva not only stayed in Russia but started her own business. What is more, she helps with the development of small businesses and is in no hurry to return to her native Frankfurt-on-Main. But, all in due course. The amount of time given to talk in the office of her company Ost-West KontaktService on Nevskiy avenue was more than enough. And so, Stephanie Tsomakaeva has the floor.
As he set out from Italy to work in Russia, 25-year-old Fabio Batrone had no idea that in Vladivostok, a city on the furthest edge of this mysterious country, he would meet his future wife Olga, and that his pizza would even be enjoyed by Dmitry Medvedev, the President of Russia. Neither could he imagine that it would be here, more than ten thousand miles from his native Rome, that he would realize his cherished dream of opening his own pizzeria.
One could say that Aldo Bruè, owner of the luxury Italian men's footwear company of the same name, came to the Russian market quite by accident. In 1994 Russian customers first ordered Aldo Bruè shoes at an exhibition in Germany. Today Bruè produces 100,000 pairs of shoes each year, 60% of which are sold precisely in Russia. In the Moscow “National” hotel, near the Kremlin, the 70-year-old Italian shared with BIGRUSSIA the secrets of how he succeeded in attracting Russian customers.
Ostrovok.ru is an online Russian language service for finding and booking hotels in Russia and across the world. Today this website contains information on more than 130,000 hotels in 200 different countries, and boasts around 300,000 visitors every month. And it was founded just over a year ago, in 2010, by two young entrepreneurs, Sergey FAGUET and Kirill MAKHARINSKY.
The Russian market has been recognized for many years as being one of the most emerging markets in Europe for investments. It attracts businessmen from abroad with its great potential and the promise of good profits. But not everyone manages to start and develop their business in Russia. Why? CEO of the German-Russian Union of Entrepreneurs, Dmitrij Vaisband tells of some mistakes made by foreign investors in Russia and of the preventative measures to safeguard against probable risks verified by practice in the most typical situations.
GIM-Unimpresa is the Association of Italian Entrepreneurs operating in Russia. It unites more than 160 businesses, amongst them large (ENI, ENEL, Parmalat, Indesit, Ferrero, Banca Intesa, UNICREDIT) but the vast majority of which are small to medium-sized. The association's president, Vittorio TORREMBINI told BIGRUSSIA about the particularities of Russian business in Italian.